In a landmark cultural moment that reflects the growing global influence of contemporary music, the U.S. city of St. Paul officially declared April 12, 2026 as “TWICE Day” 🎤✨, honoring the world-renowned K-pop group TWICE during their highly anticipated world tour stop. 
This announcement goes beyond a ceremonial gesture—it highlights a clear shift in how American cities engage with global cultural phenomena, particularly those originating from East Asia. K-pop has become a central force in the global entertainment landscape, especially among younger generations 🌍.
🎶 A Cultural Moment Beyond Music
The mayor of St. Paul emphasized that this recognition is not just about a concert, but a broader cultural acknowledgment. He described TWICE’s visit as “a defining moment highlighting cultural diversity and artistic exchange within the city,” reflecting the role of art in fostering global understanding 🤝.
He also noted that being the first Asian-American mayor of the city gives the event special personal significance, viewing TWICE’s visit as a symbol of inclusion and cultural openness in the United States 🇺🇸.
🌟 TWICE and Rising Global Influence
TWICE is now considered one of the most prominent K-pop girl groups worldwide, having built a massive fanbase across Asia, Europe, and North America. Their success stems from years of artistic evolution, combining catchy music with strong visual performance 🎧✨.
The designation of an official city day in their honor marks a clear transition from commercial success to formal cultural recognition.
📈 Expected Economic and Tourism Impact
The “TWICE Day” celebration and concert are expected to attract large numbers of fans from across the United States. Such events typically boost the local economy through hotels, restaurants, and entertainment services 🏨🍽️.
Additionally, events of this scale place the city on the global map of music tourism, a rapidly growing sector in major cultural destinations.
💫 K-pop as a Soft Power Engine
What is happening in St. Paul clearly demonstrates how K-pop has evolved into a global soft power force. It now extends beyond music into fashion, lifestyle, and media influence.
TWICE, through its global popularity, stands as a leading example of a girl group that has achieved worldwide cultural impact 🌐.
📱 Massive Social Media Response 
The announcement of “TWICE Day” sparked massive reactions across social media platforms such as Facebook and Twitter. Fans celebrated the milestone as historic, with related hashtags quickly trending and spreading globally 📲🔥.
