Samsung Partners with Perplexity to Launch the First AI-Powered TV App
Samsung Electronics has announced the launch of Perplexity TV, the first-ever AI-driven TV application powered by Perplexity AI, redefining how users interact with their screens through intelligent, personalized viewing experiences.
Samsung Electronics has officially unveiled Perplexity TV, marking a groundbreaking partnership with Perplexity AI to introduce the first television application enhanced by generative artificial intelligence.
The new app builds upon Samsung’s Vision AI Companion platform, designed to deliver smart, interactive, and intuitive user experiences on the company’s latest smart TVs. With Perplexity TV, users can easily search, ask questions, and discover new content using natural, conversational AI.
Perplexity functions as an advanced AI answer engine that sources information from trusted, real-time data streams. It delivers accurate responses, conducts deep research, and even suggests related questions, allowing users to dive deeper into the topics they care about.
Dan Glassman, Senior Director and Head of New Business Development at Samsung Electronics, commented:
“Perplexity TV expands our Vision AI platform, offering a more personalized and intelligent experience for Samsung TV owners. This partnership represents another milestone in our mission to bring cutting-edge innovation to the living room.”
Meanwhile, Ryan Foutty, VP of Business at Perplexity, added:
“Curiosity can strike at any moment. Our mission at Perplexity is to satisfy that curiosity by bridging the gap between traditional search and modern AI-powered interfaces. Partnering with Samsung—the world’s leading TV brand—allows us to bring this experience to millions of households worldwide.”
This collaboration marks a new era for smart entertainment, positioning Samsung’s TVs as intelligent companions capable of understanding, assisting, and inspiring users in real time
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