Turki Al Sheikh

Turki Al Sheikh

Pioneer of Entertainment and Sports in Saudi Arabia

Turki Al Sheikh

  • Name: Turki Al Sheikh
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Turki Al-Sheikh: Pioneer of Entertainment and Sports in Saudi Arabia

Name: His Excellency Counselor Turki bin Abdulmohsen Al-Sheikh
Current Position: Chairman of the General Entertainment Authority
Place and Date of Birth: Born on August 4, 1981, in Riyadh, Saudi Arabia
Education: Bachelor's Degree in Security Sciences


A Career Marked by Accomplishment

His Excellency Turki Al-Sheikh is one of Saudi Arabia’s most prominent leaders, leaving a strong imprint in the fields of entertainment and sports. He has held numerous influential positions,
making him a symbol of the transformative change seen through Vision 2030. Starting his career in the security field, he gained extensive experience in leadership and administration,
eventually serving as a Royal Court advisor with the rank of minister.


Turki Al-Sheikh's Achievements in Entertainment

Under his leadership, the General Entertainment Authority achieved substantial growth, transforming Saudi Arabia into a global destination for world-class entertainment events:

  1. Launching Riyadh Season:
    Riyadh Season has become one of the region’s largest events, attracting millions each year with concerts, theater performances, and interactive experiences.
    It has made Riyadh a major attraction for visitors from within and outside the Kingdom.

  2. Hosting Events Across the Kingdom:
    Through events like Jeddah Season and Eastern Season, Al-Sheikh has helped bring entertainment to cities across the Kingdom,
    offering diverse events that cater to Saudi society's varied interests.

  3. Developing the Entertainment Economy:
    He has transformed entertainment into a vibrant economic sector, creating new job opportunities and increasing its contribution to the national GDP.


Leadership in Sports

Al-Sheikh’s contributions extend beyond entertainment to sports:

  1. Chairman of the General Sports Authority and the Arab Football Federation:
    Under his guidance, Saudi sports witnessed significant progress, strengthening Saudi Arabia's position on the regional and international sports stage.

  2. International Sports Investments:
    Al-Sheikh purchased the Spanish club Almería and invested in international clubs to create opportunities for Saudi players and support the Kingdom’s global sports ambitions.


Awards and Recognitions

In recognition of his efforts, he has received numerous awards, including:

  • The Most Influential Personality in Entertainment Award
  • Local and international accolades for his outstanding contributions in entertainment and sports

An Ambitious Vision for the Future

Al-Sheikh aims to establish Saudi Arabia as a global entertainment and tourism destination.
His vision centers on enhancing quality of life by providing job opportunities and attracting high-profile events in partnership with leading global organizations.


A Humanitarian Approach

Beyond his achievements in sports and entertainment, Al-Sheikh actively supports charitable and social initiatives, lending his assistance to projects that benefit local communities.


Turki Al-Sheikh's Achievements in Egypt: Supporting Arts, Sports, and Cultural Events

His Excellency Turki Al-Sheikh has played a vital role in strengthening cultural and sports ties between Saudi Arabia and Egypt
through projects and initiatives that have had a profound impact on Egypt’s arts and sports sectors.

  1. Supporting Egyptian Artistic Production:
    Collaborating with prominent Egyptian and Arab artists like Amr Diab, Mohamed Hamaki, Angham, and Sherine Abdel Wahab,
    he has produced hit songs that enriched the Egyptian music scene. Al-Sheikh also contributed to establishing
    Rotana Egypt to facilitate the distribution of Gulf productions in Egypt and the Arab region.

  2. Supporting Egyptian Sports:

    • Support for Al-Ahly Club: Al-Sheikh provided financial support to Al-Ahly Club, enhancing its infrastructure and supporting its star players.
    • Purchase of Pyramids Football Club: He acquired and managed Pyramids FC, bringing in high-profile players and coaches,
      which elevated the level of competition in the Egyptian league. His leadership introduced new management practices to Egyptian clubs.
    • Support for Sports in Egypt in General: Al-Sheikh sponsored numerous sports events in Egypt,
      contributing to infrastructure development and creating a competitive environment.
  3. Organizing Cultural and Entertainment Events:

    • Cultural and Artistic Initiatives: He organized concerts featuring Saudi and Arab stars,
      strengthening cultural relations and encouraging interaction between Egyptian and Saudi audiences.
    • Investments in Cinema Production: Al-Sheikh also supported film production in Egypt, aiming to uplift the Egyptian film industry and local productions.

Lasting Impact

Turki Al-Sheikh’s achievements in Egypt have deepened cultural cooperation between Saudi Arabia and Egypt, fostering friendly ties and promoting a positive cultural exchange between the two nations.